Welcome to our website

Southern Boulevard has long been known for some of the best shopping in the borough. From fashion to food stuffs, Southern Boulevard has it all. This website is designed to help bring you a step closer to the thrill of shopping at the Southern Boulevard Business Improvement District. Come see and enjoy for yourself!



Quick Overview


With over 100 stores and businesses to choose from SOBOBID is the perfect place to find anything from food to fashion, electronic appliances to easy-listening music. Easily accessible by public transportation or via our Online Shopping Mall, SOBOBID makes shopping fun and convenient.

The Southern Boulevard Business Improvement District represents the interests of property owners, retailers, restaurants and service businesses located along Southern Boulevard in the South Bronx. Working as a liaison to local government, the BID acts as a communication portal between its Board of Directors and businesses located within the geographic district.




On the Boulevard

Saturday, May 18, 2013
Saturday, June 23, 2013
Saturday, July 20, 2013
Saturday, August 24, 2013
Southern Blvd from 163rd Street to Westchester Ave


From The Director:

I always look at the day after tax day as a new beginning. I think the spring season has something to do with it, but it is also the reality that many small business owners will now finally start to focus on the numbers for 2013. In the past couple of months, I have spoken to several small business owners who, at the time, still didn't know how their businesses performed in 2012. They were waiting for their tax accountant to complete their tax return to see if they were profitable or not. We were well into 2013 during our discussions and it really had me concerned that they couldn't tell me if last year was a good year or not. How were they possibly managing their numbers this year! They probably had a gut feel based on cash in the bank, but a gut feel will not give you the information needed to improve and grow your business.
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